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Is PLG (Product Led Growth) for me?
Product-Led Growth (PLG) is a proven strategy for scaling B2B software businesses, yet many companies dismiss it too quickly. Some...
wetzel8716
Feb 122 min read
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How to know when you need a Product Leader
Your startup or growth-stage company is growing but never as fast as you'd like. You know that bringing in a Product Leader will be...
wetzel8716
Jan 152 min read
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Sales Commitments 101
Aside from annual performance reviews, this is everyone's least favorite topic. And by everyone I really do mean everyone involved from...
wetzel8716
Nov 26, 20242 min read
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CEOs: Quick test for fact-based decisionmaking
One of the first product management trainings that I personally found impactful was pragmatic marketing . The tidbit I've most often...
wetzel8716
Nov 20, 20242 min read
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"So that's 1,500 nuggets right?" Why are we making AI harder than it should be?
In one of the more inedible (ahem) recent AI calamities , a fastfood giant's drive-thru bot added 260 orders (6 pieces each = 1,500!) to...
wetzel8716
Nov 1, 20242 min read
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The Problem with Iterative Development
When was the last time you or your team asked the hard question " What is driving our product development iterations ?" Another way to...
wetzel8716
Oct 23, 20242 min read
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So Where Do I Invest?
No one would disagree that investment is required to create products that solve customers' most pressing problem s... the controversy is...
wetzel8716
Oct 16, 20242 min read
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Park Place or Parked Place?
Ah Monopoly... one of my favorite board games that, little did I know at the time, exposed me to basic business concepts years earlier...
wetzel8716
Jul 16, 20242 min read
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The B2B trap with using Metrics
Good product teams attract smart people who want to make data-driven decisions. Quantitative product KPIs that show feature adoption,...
wetzel8716
Jun 24, 20241 min read
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Outside-in, Inside-out, and Toasters
A well functioning product function & team needs both of these but finding good representation of both and a balance between them can be...
wetzel8716
Feb 23, 20232 min read
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DNA Test: Solution or Product?
In my experience most B2B software companies, even successful ones, have to ask themselves this existential question at some point in...
wetzel8716
Feb 22, 20232 min read
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